If you’ve been living under a rock, you might not know the legend KSI. The popular influencer, whose real name is Olajide Olatunji, has been growing in fame over the years thanks to his funny YouTube content and music. On October 3rd, 2024, the notorious content creator and artist released his hottest new single “Thick Of It” featuring Trippie Redd.  A majority of listeners have been inspired by the self-improvement messages in the song, and feel the requirement to take action in their own lives.

His latest single has instantly become the talk of the town everywhere, inspiring listeners all around the globe to make a positive change in their lives. “Thick Of It” contains motivational quotes, along with an exciting beat that hypes up listeners from the start.  Paired with Trippie Redd’s melodies, KSI’s powerful lyrics encourage listeners to take a leap of faith and make positive changes in their lives. 

Mixed Opinions

Long time KSI fan Logan Petraborg had more than a few words to say about the song. After his first listen, he went on to explain how he “…“really felt the lyrics [KSI] said deep inside me. Life is all about pushing forward and overcoming obstacles. I feel inspired to start a fitness journey myself now!” (Petraborg) Petraborg’s words help make it evident that KSI’s empowerment throughout the song sticks with listeners looking for motivation, and inspires listeners to better themselves.

Although the song has mostly been a smash hit, there will always be someone against it. Some former fans and listeners of KSI have made their complaints heard, stating that the song is some of his worst work in comparison to past songs. A former fan and listener of KSI Grant Corns had a stance on this, saying how he “wanted a fresh song with something besides motivation for once.” and he even goes on to explain how “It gets repetitive after so many similar songs.” (Corns) Corns’ opinion makes evident the different reactions to the song, and suggests how divided stances toward music can often mean the main idea of songs are relatable to only a select few.

Response

KSI himself had a bit to say about the mixed opinions he saw after the initial release of “Thick Of It”, stating how “You either love it or hate it. That’s the beauty of music; it sparks conversation.” His song’s narrative has definitely sparked listeners to discuss the impact and relevance of the themes, as well as how many were very inspired, while others were not inspired at all by it.

In our modern world where reminders to stay positive and get better every day are needed more than ever before, motivational works like “Thick Of It” are living reminders that change is always possible in life. KSI took a leap when he addressed resilient and motivational themes in his song, and regardless of criticism, he has shown how music can really change the lives of other people and motivate them to take action.

As time goes on, listeners will have their own opinions about the song, and they are entitled to them fully. But one thing is very clear: KSI has made a big impact on the modern music scene and took a big risk by addressing themes that are often overlooked in today’s modern society, “Thick Of It” can inspire anyone to reflect on where they are in life and to decide what it truly means to become greater.